A closer look at the process
Design Lab: Tennis Bracelet
Designing a tennis bracelet for girls on the go focuses on blending elegance with practicality. It involves choosing durable materials, secure clasps, and flexible designs that move comfortably with the wearer—creating a timeless piece suited for busy, everyday life.
Concept/ Design
Every piece begins as an idea—brought to life through a detailed CAD design. From there, the journey of crafting this tennis bracelet unfolds, where precision meets artistry at every step.
Coming Together
Once the initial CAD design is perfected, we move into bulk design—refining every detail to ensure consistency, precision, and a flawless finish across each piece.
Unboxing
There’s nothing like the moment the bulk order arrives—seeing our design come to life in real form. From concept to creation, every detail finally comes together exactly as envisioned.
Moodboard
With the pieces in hand, we begin preparing for the campaign starting with our mood-board. This is where the vision comes together, setting the tone, aesthetic, and story behind every shot.
Our vision for the shoot: a girl on the go—effortless, confident, and always moving.
Finale
Our campaign comes to life—every detail, every movement, every moment captured with intention. Bringing together the vision, the design, and the story behind the piece in a way that feels effortless, refined, and true to who we are.
STYLE GUIDE
